From 4/4/21 to 4/18/21
We follow the social marketing habits of an ever-growing number of Napa Winery companies. The information included in this report shows social marketing usage along with the specific information to help our clients market better.
At Seamless.Partners, we work hard to make sure our information is valuable to you and your colleagues.
If you can think of something we should change or add, please let us know.
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Napa Winery Social Account Usage
The chart below shows the percentage of Napa Winery companies that utilize each of the most popular social channels.
Social Account Usage Among Napa Winery
|
Type
|
Percent
|
|
facebook
|
98%
|
|
twitter
|
82%
|
|
instagram
|
74%
|
|
youtube
|
42%
|
|
pinterest
|
28%
|
|
yelp
|
26%
|
|
tripadvisor
|
24%
|
|
linkedin
|
10%
|
|
tumblr
|
7%
|
|
foursquare
|
3%
|
Facebook Frequency and Top Posters
This section shows the percentage of Napa Winery companies that posted a quantity of articles during this time period. As you can see, a large percentage posted 0 articles, while a small percentage posted over 10 times The table shows which companies posted the most number of times.
Top Facebook Posters This Week
Facebook Biggest Movers
The information in this section shows which facebook posters had the largest change in the number of page likes over the last month and quarter. This information is highly correlated with the number and quality of their posts.
Top Facebook Pages With The Biggest Change In Likes This Quarter
Top Facebook Pages With The Biggest Change In Likes This Month
Facebook Post Days
This chart displays how many Napa Winery posts happened on each day of the week. It shows the most popular days of posting compared to the end users propensity to like a post.
Facebook Post Hours
This chart displays how many Napa Winery posts happened on each hour of the day. It shows the most popular hours of posting compared to the end users propensity to like a post. Hours are in pacific time.
Top 5 Facebook Posts
These are the facebook posts that received the most likes relative to their corporate page likes.
| Company: |
Frias Family Vineyard |
| Company Likes: |
2947 |
| Post Likes: |
545 |
| Post Shares: |
11 |
| Post Comments: |
6 |
| Message: |
First glimpse of the official start of the 2021 growing season, the buds have burst to life! |
| Company: |
Frias Family Vineyard |
| Company Likes: |
2947 |
| Post Likes: |
335 |
| Post Shares: |
6 |
| Post Comments: |
2 |
| Message: |
Now through Thursday, April 15th, mix-and-match a case of our 93-point 2017 SMD and 2018 Sauvignon Blanc and enjoy half-price ground shipping.
These are classic FRIAS springtime favorites that you'll want to crack open for a day on the lake, for a night in, or whatever activity you have planned!
Create your mixed case: https://bit.ly/31ystTV |
| Company: |
Schweiger Vineyards |
| Company Likes: |
3687 |
| Post Likes: |
302 |
| Post Shares: |
7 |
| Post Comments: |
8 |
| Message: |
Happy Passover and Easter from our girl Ginny, her bunny rabbit, and our whole familyđ° |
| Company: |
Larkmead Vineyards |
| Company Likes: |
6896 |
| Post Likes: |
407 |
| Post Shares: |
9 |
| Post Comments: |
1 |
| Message: |
You may have been given advice to decant your wine, but how does this impact its tasting profile? Aeration or allowing your wine to "breathe" enhances a wineâs flavor and feel. Oxygen softens tannins and allows the flavors and aromas that were dormant in the bottle to blossom in your glass.
Decant that bottle of Larkmead and let us know what flavors you find! It is Friday, after all |
| Company: |
Luna Vineyards |
| Company Likes: |
3623 |
| Post Likes: |
183 |
| Post Shares: |
3 |
| Post Comments: |
7 |
| Message: |
No better way to start the weekend than with a tasting at the winery! Call 707.255.5862 or visit our website to book one! Photo Credits via IG: @yourgirl_jor
https://bit.ly/3tVY0Lr |
Twitter Frequency and Top Tweeters
This section shows the percentage of Napa Winery companies that tweeted a quantity of articles this week. As you can see, a large percentage tweeted 0 articles, while a small percentage tweeted over 10 times The table shows which companies tweeted the most number of times.
Top Twitter Tweeters This Week
Twitter Biggest Movers
The information in this section shows which twitter tweeters had the largest change in the number of page likes over the last month and quarter. This information is highly correlated with the number and quality of their tweets.
Top Twitter Pages With The Biggest Change In Likes This Quarter
Top Twitter Pages With The Biggest Change In Likes This Month
Twitter Tweet Days
This chart displays how many Napa Winery tweets happened on each day of the week. It shows the most popular days of tweeting compared to the end users propensity to like a tweet.
Twitter Tweet Hours
This chart displays how many Napa Winery tweets happened on each hour of the day. It shows the most popular hours of tweeting compared to the end users propensity to like a tweet. Hours are in pacific time.
Top 5 Tweets
These are the tweets that received the most likes relative to their corporate page likes.
Dave has been building and scaling companies for 20+ yearsâdriving performance through business-aligned technology strategy, product innovation, and data integration. As a CEO, CTO, and entrepreneur, he is skilled in solving real-world problems for startups through Fortune 500 organizations. He empowers teams to deliver robust, scalable infrastructures, and powerful solutions that automate processes, improve performance outcomes, and set the stage for exponential growth.
You can reach Dave at his website: https://seamless.partners.
