Napa Winery Sunday Summary – 08/22/2021

Dave Kearney Napa Wineries, Napa Wineries Sunday Summary, Social Analytics

From 8/8/21 to 8/22/21

We follow the social marketing habits of an ever-growing number of Napa Winery companies. The information included in this report shows social marketing usage along with the specific information to help our clients market better.


At Seamless.Partners, we work hard to make sure our information is valuable to you and your colleagues. If you can think of something we should change or add, please let us know. Get in Touch


Napa Winery Social Account Usage

The chart below shows the percentage of Napa Winery companies that utilize each of the most popular social channels.

Social Account Usage Among Napa Winery
Type Percent
facebook 99%
twitter 82%
instagram 76%
youtube 43%
pinterest 28%
yelp 26%
tripadvisor 24%
linkedin 11%
tumblr 7%
foursquare 3%

Facebook Frequency and Top Posters

This section shows the percentage of Napa Winery companies that posted a quantity of articles during this time period. As you can see, a large percentage posted 0 articles, while a small percentage posted over 10 times The table shows which companies posted the most number of times.

Top Facebook Posters This Week
Company Posts
JaM Cellars 24
Charles Krug 11
Shafer Vineyards 11
Madonna Estate 9
Keenan Winery 8

Facebook Biggest Movers

The information in this section shows which facebook posters had the largest change in the number of page likes over the last month and quarter. This information is highly correlated with the number and quality of their posts.

Top Facebook Pages With The Biggest Change In Likes This Quarter
Company Change
Brandlin Vineyard +271%
Joel Gott Wines +41%
Amici Cellars +24%
Elkhorn Peak Cellars +23%
Nickel & Nickel +9%
Tank Garage Winery +8%
Larkmead Vineyards +7%
Stags' Leap Winery +7%
Terra Valentine +7%
Goosecross Cellars +5%
Top Facebook Pages With The Biggest Change In Likes This Month
Company Change
Brandlin Vineyard +28%
Amici Cellars +6%
Goosecross Cellars +4%
Menage a Trois Wines +3%
Nickel & Nickel +3%
Joel Gott Wines +2%
Ballentine Vineyards +1%
Barnett Vineyards +1%
Black Cat Vineyard & Winery +1%
Castello di Amorosa +1%

Facebook Post Days

This chart displays how many Napa Winery posts happened on each day of the week. It shows the most popular days of posting compared to the end users propensity to like a post.

8/22/21 Napa Winery Facebook Post Days

Facebook Post Hours

This chart displays how many Napa Winery posts happened on each hour of the day. It shows the most popular hours of posting compared to the end users propensity to like a post. Hours are in pacific time.

8/22/21 Napa Winery Facebook Post Hours

Top 5 Facebook Posts

These are the facebook posts that received the most likes relative to their corporate page likes.

Company: John Anthony Vineyards
Company Likes: 2893
Post Likes: 422
Post Shares: 8
Post Comments: 4
Message: The cabernet sauvignon clusters pictured here are gently ripening on John Anthony's hillside Twisted Oak Vineyard in the foothills of Mount Veeder. From small beginnings will come both power and restraint. The cabernet sauvignon clusters pictured here are ripening on John Anthony's hillside Twisted Oak Vineyard in the foothill of Mount Veeder. To acquire: https://bit.ly/3fZLdDg #heritage #Winegrowing #winemaking #napavalley #cabernetsauvignon #twistedoakvineyard
Company: Schweiger Vineyards
Company Likes: 3728
Post Likes: 334
Post Shares: 7
Post Comments: 2
Message: Luka and Seamus are modeling this season's hottest resort-wear, branded with the very true statement that "Life is Ruff without Cabernet." Schweiger Schwag dog bandanas are available on our website or at the winery! https://bit.ly/3xEi6eE 📸 @wenjcorb
Company: Storybook Mountain Vineyards/Seps
Company Likes: 2080
Post Likes: 117
Post Shares: 4
Post Comments: 30
Message: We are so honored to once again be named one of the Top 100 wineries in the world. Be sure to get your tickets to the Top 100 tasting in October. See you there!
Company: Ballentine Vineyards
Company Likes: 766
Post Likes: 27
Post Shares: 0
Post Comments: 3
Message: With all the struggles over the last year, we are so lucky to have such a great and hardworking team! Come meet Mary Ann, Sarah, Mo in our tasting room and taste the wines Winemaker Bruce Devlin (pictured on right) and his team have made.
Company: Nichelini Winery, Inc.
Company Likes: 2332
Post Likes: 84
Post Shares: 8
Post Comments: 7
Message: Our vineyard has a unique varietal expression of Cabernet Sauvignon that makes a very elegant wine with soft tannins. Since the fruit manifests delicate aromas and flavors, I use fermentation techniques and barrel programs that help the flavors develop in a more deep and pronounced way. I continued developing this beautiful Cabernet Sauvignon fruit throughout its fermentation and complementing it with elegant French oak. – 5th Generation Winemaker Aimee Sunseri Photo by family member, Michele Sunseri. #nichelinifamilywinery #nicheliniwines #nicheliniwine #chilesvalley #chilesvalleywine #hwy128 #reservewine #reservecab #cabernetsauvignon #cabsauv #napacab #5thgenerationwinemaker #familywinery #frenchoak #napawinery #napawine #chilesvalleycab #fermentation #winebarrel #130yearsandcounting #tannins #wineglass #winemaker #womeninwine #winemaking #hiddengem #offthebeatenpath

Twitter Frequency and Top Tweeters

This section shows the percentage of Napa Winery companies that tweeted a quantity of articles this week. As you can see, a large percentage tweeted 0 articles, while a small percentage tweeted over 10 times The table shows which companies tweeted the most number of times.

Top Twitter Tweeters This Week
Company Tweets
Brown Estate Vineyards 23
Charles Krug 11
Clif Family Winery 10
Silver Oak Cellars 8
Keenan Winery 7

Twitter Biggest Movers

The information in this section shows which twitter tweeters had the largest change in the number of page likes over the last month and quarter. This information is highly correlated with the number and quality of their tweets.

Top Twitter Pages With The Biggest Change In Likes This Quarter
Company Change
JaM Cellars +23.6%
Stags Leap Wine Cellars +2.7%
Menage a Trois Wines +2.4%
Brown Estate Vineyards +1.8%
Pride Mountain Vineyards +1.7%
Spottswoode Estate Vineyard & Winery +1.4%
Charles Krug +1.4%
Robert Biale Vineyards +1.4%
St. Clement Vineyards +1.3%
Conn Creek Winery +0.7%
Top Twitter Pages With The Biggest Change In Likes This Month
Company Change
JaM Cellars +19.6%
Conn Creek Winery +1.1%
Stags Leap Wine Cellars +1%
Menage a Trois Wines +0.7%
Pride Mountain Vineyards +0.5%
Robert Biale Vineyards +0.5%
Ehlers Estate +0.4%
Vine Cliff Winery +0.3%
Frias Family Vineyard +0.3%
Spottswoode Estate Vineyard & Winery +0.3%

Twitter Tweet Days

This chart displays how many Napa Winery tweets happened on each day of the week. It shows the most popular days of tweeting compared to the end users propensity to like a tweet.

8/22/21 Napa Winery Twitter Tweet Days

Twitter Tweet Hours

This chart displays how many Napa Winery tweets happened on each hour of the day. It shows the most popular hours of tweeting compared to the end users propensity to like a tweet. Hours are in pacific time.

8/22/21 Napa Winery Twitter Tweet Hours

Top 5 Tweets

These are the tweets that received the most likes relative to their corporate page likes.


Company: Lamborn Family Vineyards
Company Followers: 5274
Retweets: 20
Description: #RESIST
Tweet Text: @Henry29436095 @MacFarlaneNews This nut from Colorado–probably in cahoots with Boebert! https://t.co/DRU5jRTP8l

Company: Saintsbury
Company Followers: 19404
Retweets: 19
Description: "Good people can become infested with this material and it can have terrifying, destructive consequences." – Marvin J. Ashton
Tweet Text: Nurses dispense comfort, compassion, and caring without even a prescription. – Val Saintsbury Classic DeMask Rub https://t.co/alWby7Bm4O

Company: JaM Cellars
Company Followers: 1344
Retweets: 13
Description: The home of Butter Chardonnay, JaM Cabernet, Toast Sparkling, and Sugar Sweet White. Our easy-to-love, everyday wines!
Tweet Text: ENTER TO WIN A pair of SOLD OUT tix to @bottlerocknapa 2021! You & your BFF will see @foofighters, https://t.co/ZYkn7plO7b

Company: Mumm Napa
Company Followers: 17634
Retweets: 12
Description: Cookbook author, aphrodisiac food expert w/ Masters Degree in Gastronomy & wine drinking pro. Check out my new book, http://t.co/i0ESVV0H
Tweet Text: Fun bubbles for our last night on Cape Cod. @MummNapa @WineFoodGuide @Oenophilechat @Rebel_Vino @suziday123 https://t.co/ahCmx8wFw9

Company: Menage a Trois Wines
Company Followers: 5163
Retweets: 10
Description: On Food Networks Battle Of The Brothers Season 1 The Little Vegan Chef on AMAZON NOW!
Tweet Text: Sweet and Spicy Red Wine Ketchup with @MenageaTrois https://t.co/pNzVIYVinX

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Dave has been building and scaling companies for 20+ years—driving performance through business-aligned technology strategy, product innovation, and data integration. As a CEO, CTO, and entrepreneur, he is skilled in solving real-world problems for startups through Fortune 500 organizations. He empowers teams to deliver robust, scalable infrastructures, and powerful solutions that automate processes, improve performance outcomes, and set the stage for exponential growth.

You can reach Dave at his website: https://seamless.partners.