From 1/9/22 to 1/23/22
We follow the social marketing habits of an ever-growing number of Napa Winery companies. The information included in this report shows social marketing usage along with the specific information to help our clients market better.
Napa Winery Social Account Usage
The chart below shows the percentage of Napa Winery companies that utilize each of the most popular social channels.
Social Account Usage Among Napa Winery
Facebook Frequency and Top Posters
This section shows the percentage of Napa Winery companies that posted a quantity of articles during this time period. As you can see, a large percentage posted 0 articles, while a small percentage posted over 10 times The table shows which companies posted the most number of times.
Facebook Biggest Movers
The information in this section shows which facebook posters had the largest change in the number of page likes over the last month and quarter. This information is highly correlated with the number and quality of their posts.
Top Facebook Pages With The Biggest Change In Likes This Quarter
|Joel Gott Wines||+10%|
|Menage a Trois Wines||+5%|
|Nickel & Nickel||+5%|
|TOR Kenward Family Wines||+5%|
|Castello di Amorosa||+3%|
Facebook Post Days
This chart displays how many Napa Winery posts happened on each day of the week. It shows the most popular days of posting compared to the end users propensity to like a post.
Facebook Post Hours
This chart displays how many Napa Winery posts happened on each hour of the day. It shows the most popular hours of posting compared to the end users propensity to like a post. Hours are in pacific time.
Top 5 Facebook Posts
These are the facebook posts that received the most likes relative to their corporate page likes.
|Company:||TOR Kenward Family Wines|
|Message:||One of our favorite wines to enjoy during winter evenings. Only five barrels were produced during the 2019 vintage. To stay up to date on upcoming releases and events, sign up for our mailings list.|
|Message:||Any occasion is the perfect occasion to enjoy a bottle of Switchback.|
|Company:||Robert Biale Vineyards|
|Message:||Our Winemaker, Tres Goetting, has accepted a position at Ridge-Monte Bello Winery in Cupertino, CA. We sincerely thank Tres for the past nine vintages of excellent wines, thoughtful care, and his great sense of humor. We know that he will succeed in his position. While we miss Tres, we are excited to share that David Natali (our Assistant Winemaker) has been promoted to Winemaker. David joined our team in 2018 and has worked alongside Tres for the past three vintages. David brings to Biale a wealth of knowledge and invaluable experience working in the wine industry. Before joining our team, David was the Assistant Winemaker at Clos Pegase Winery and La Rochelle Winery. He has worked numerous internships at a few reputable wineries, including Continuum, Trinchero Family, and Borthwick in New Zealand. David also holds a bachelor's degree from Georgetown University and a master's degree in Viticulture and Enology from the University of Montpellier in France. As Biale's newest Winemaker, David looks forward to making his mark when crafting the upcoming vintages of our legendary Zinfandels and Petite Sirahs. In celebration of Tres and David, let's raise a glass in honor of their hard work, years of service, and future success!|
|Company:||David Arthur Vineyards|
|Message:||Most of the time we just do things differently! Prichard Hill Nebbiolo….yeah that’s us and damn it’s been amazing to see this planting evolve! #napanebbiolo #pritchardhill #newworldnebbiolo|
|Company:||Elkhorn Peak Cellars|
|Message:||Releasing next week, 2018 Elkhorn Peak Pinot Noir! 🍷#fridayfun #TGIF #pinotnoir|
Twitter Frequency and Top Tweeters
This section shows the percentage of Napa Winery companies that tweeted a quantity of articles this week. As you can see, a large percentage tweeted 0 articles, while a small percentage tweeted over 10 times The table shows which companies tweeted the most number of times.
Twitter Biggest Movers
The information in this section shows which twitter tweeters had the largest change in the number of page likes over the last month and quarter. This information is highly correlated with the number and quality of their tweets.
Top Twitter Pages With The Biggest Change In Likes This Quarter
|Trefethen Family Vineyards||+24.4%|
|Robert Mondavi Winery||+10.2%|
|Spottswoode Estate Vineyard & Winery||+3.6%|
|Pride Mountain Vineyards||+3%|
|St. Clement Vineyards||+2.6%|
|Stags Leap Wine Cellars||+1.9%|
|Robert Biale Vineyards||+1.5%|
|Brown Estate Vineyards||+0.9%|
Top Twitter Pages With The Biggest Change In Likes This Month
|Pride Mountain Vineyards||+1.7%|
|Spottswoode Estate Vineyard & Winery||+1%|
|Stags Leap Wine Cellars||+1%|
|Robert Biale Vineyards||+0.7%|
|Brown Estate Vineyards||+0.5%|
|St. Clement Vineyards||+0.5%|
|Fantesca Estate & Winery||+0.5%|
|Menage a Trois Wines||+0.4%|
Twitter Tweet Days
This chart displays how many Napa Winery tweets happened on each day of the week. It shows the most popular days of tweeting compared to the end users propensity to like a tweet.
Twitter Tweet Hours
This chart displays how many Napa Winery tweets happened on each hour of the day. It shows the most popular hours of tweeting compared to the end users propensity to like a tweet. Hours are in pacific time.
Top 5 Tweets
These are the tweets that received the most likes relative to their corporate page likes.
|Company:||Robert Mondavi Winery|
|Description:||PJB-REVOLVER- https://t.co/POewJklWzb DM03-6447-4400|
|Tweet Text:||Robert Mondavi Private Selection Chardonnay PJB https://t.co/D9flZcWwWl|
|Company:||Brown Estate Vineyards|
|Description:||Writer. Actor. Change maker. SF LA|
|Tweet Text:||For all those loving #KingsofNapa please check out Brown Estate, a black owned winery in Napa Valley! Brown Estat https://t.co/V0W3SJX4DU|
|Company:||Lamborn Family Vineyards|
|Description:||PSHS Boys Basketball Coach|
|Tweet Text:||PS beats Hanover 52-43. PS improves to 6-0. PS was lead by Jr. Liam Davis 12pts and had a great defensive game. Sr. https://t.co/1LAX0jmWeB|
|Description:||Social Media Wine Enthusiast. Founder of #PinkSociety. *Join us 2/10/22 at 6:00pm PT for #PinkSociety Party #88 w/@lombardiwines. Supporting #AffirVation|
|Tweet Text:||How about scones and a @StewartCellars pinot noir to motivate you on a Monday? Good stuff with a nose of blueberr https://t.co/nYrNNgN23w|
|Description:||Ger bibe keyf û şahî Çi ji te bikim diyarî|
|Tweet Text:||Min zû bigehînin artêşa dîna ji kerema xwe. Û silavên germ li hemû leşkeran. 😉|
Dave has been building and scaling companies for 20+ years—driving performance through business-aligned technology strategy, product innovation, and data integration. As a CEO, CTO, and entrepreneur, he is skilled in solving real-world problems for startups through Fortune 500 organizations. He empowers teams to deliver robust, scalable infrastructures, and powerful solutions that automate processes, improve performance outcomes, and set the stage for exponential growth.
You can reach Dave at his website: https://seamless.partners.