Napa Winery Sunday Summary – 05/16/2021

Dave Kearney Napa Wineries, Napa Wineries Sunday Summary, Social Analytics

From 5/2/21 to 5/16/21

We follow the social marketing habits of an ever-growing number of Napa Winery companies. The information included in this report shows social marketing usage along with the specific information to help our clients market better.


At Seamless.Partners, we work hard to make sure our information is valuable to you and your colleagues. If you can think of something we should change or add, please let us know. Get in Touch


Napa Winery Social Account Usage

The chart below shows the percentage of Napa Winery companies that utilize each of the most popular social channels.

Social Account Usage Among Napa Winery
Type Percent
facebook 98%
twitter 82%
instagram 74%
youtube 42%
pinterest 28%
yelp 26%
tripadvisor 24%
linkedin 10%
tumblr 7%
foursquare 3%

Facebook Frequency and Top Posters

This section shows the percentage of Napa Winery companies that posted a quantity of articles during this time period. As you can see, a large percentage posted 0 articles, while a small percentage posted over 10 times The table shows which companies posted the most number of times.

Top Facebook Posters This Week
Company Posts
JaM Cellars 23
Charles Krug 13
Keenan Winery 12
Duckhorn Vineyards 10
Baldacci Family Vineyards 8

Facebook Biggest Movers

The information in this section shows which facebook posters had the largest change in the number of page likes over the last month and quarter. This information is highly correlated with the number and quality of their posts.

Top Facebook Pages With The Biggest Change In Likes This Quarter
Company Change
Elkhorn Peak Cellars +33%
Luna Vineyards +27%
Tom Scott Vineyard +12%
John Anthony Vineyards +10%
Nickel & Nickel +10%
Larkmead Vineyards +9%
Pina Napa Valley +9%
Amici Cellars +8%
Staglin Family Vineyard +6%
Trefethen Family Vineyards +6%
Top Facebook Pages With The Biggest Change In Likes This Month
Company Change
Elkhorn Peak Cellars +30%
Luna Vineyards +4%
Brandlin Vineyard +3%
John Anthony Vineyards +3%
Nickel & Nickel +3%
Amici Cellars +2%
Frias Family Vineyard +2%
Sodaro Estate Winery +2%
Staglin Family Vineyard +2%
Tank Garage Winery +2%

Facebook Post Days

This chart displays how many Napa Winery posts happened on each day of the week. It shows the most popular days of posting compared to the end users propensity to like a post.

5/16/21 Napa Winery Facebook Post Days

Facebook Post Hours

This chart displays how many Napa Winery posts happened on each hour of the day. It shows the most popular hours of posting compared to the end users propensity to like a post. Hours are in pacific time.

5/16/21 Napa Winery Facebook Post Hours

Top 5 Facebook Posts

These are the facebook posts that received the most likes relative to their corporate page likes.

Company: Schweiger Vineyards
Company Likes: 3687
Post Likes: 444
Post Shares: 23
Post Comments: 5
Message: Happy International Firefighters Day! We have an immense gratitude and respect for firefighters. Our home wouldn't be here without their hard work and kindness, and Andy and Fred have both served in the past. If you're a firefighter, book a tasting for two this week, on us. https://bit.ly/3gEjadF On a lighter note, we also really love Star Wars. May the 4th be with you🪐
Company: Frias Family Vineyard
Company Likes: 2998
Post Likes: 225
Post Shares: 5
Post Comments: 2
Message: FRIAS and mom go hand in hand! Now through Sunday, May 9th, receive half-price ground shipping when you mix-and-match six or more bottles of our 93+ point 2017 PRADO and 2019 Sauvignon Blanc. West coast: get your orders in by today to surprise mom on her special day! https://bit.ly/2PI1XVS
Company: Frias Family Vineyard
Company Likes: 2998
Post Likes: 227
Post Shares: 6
Post Comments: 2
Message: Today we raise a glass for International Sauvignon Blanc Day! Pour yourself a glass and kick off the weekend. https://bit.ly/3vu7UF2
Company: Frias Family Vineyard
Company Likes: 2998
Post Likes: 197
Post Shares: 2
Post Comments: 1
Message: How do you pair our LADY? This Cabernet-heavy blend starts with a bouquet of red fruits, cinnamon, and spice, then coats the palate with notes of lush burgundy plums and blackberries. It's a versatile choice that will go hand-in-hand with any food dishes. Check out our 2018 release: https://bit.ly/2SAyjTD Photo via Instagram @toddgrubaugh
Company: Tom Eddy Winery, LLC
Company Likes: 884
Post Likes: 50
Post Shares: 0
Post Comments: 1
Message: Yesterday may have been Mother’s Day, but fathers find a way to enjoy it too.

Twitter Frequency and Top Tweeters

This section shows the percentage of Napa Winery companies that tweeted a quantity of articles this week. As you can see, a large percentage tweeted 0 articles, while a small percentage tweeted over 10 times The table shows which companies tweeted the most number of times.

Top Twitter Tweeters This Week
Company Tweets
Brown Estate Vineyards 28
St. Supery Estate 14
Charles Krug 12
Ehlers Estate 12
Clif Family Winery 9

Twitter Biggest Movers

The information in this section shows which twitter tweeters had the largest change in the number of page likes over the last month and quarter. This information is highly correlated with the number and quality of their tweets.

Top Twitter Pages With The Biggest Change In Likes This Quarter
Company Change
St. Clement Vineyards +27.5%
Amici Cellars +15.3%
Stags Leap Wine Cellars +3.7%
Seavey Vineyard +2.8%
Spottswoode Estate Vineyard & Winery +2.4%
JaM Cellars +2.3%
Brown Estate Vineyards +2%
Charles Krug +1.5%
Robert Biale Vineyards +1.4%
Fantesca Estate & Winery +1.1%
Top Twitter Pages With The Biggest Change In Likes This Month
Company Change
St. Clement Vineyards +1.2%
Menage a Trois Wines +0.9%
Stags Leap Wine Cellars +0.9%
Brown Estate Vineyards +0.7%
Seavey Vineyard +0.7%
JaM Cellars +0.6%
Robert Biale Vineyards +0.4%
Charles Krug +0.3%
Fantesca Estate & Winery +0.3%
Corison Winery +0.3%

Twitter Tweet Days

This chart displays how many Napa Winery tweets happened on each day of the week. It shows the most popular days of tweeting compared to the end users propensity to like a tweet.

5/16/21 Napa Winery Twitter Tweet Days

Twitter Tweet Hours

This chart displays how many Napa Winery tweets happened on each hour of the day. It shows the most popular hours of tweeting compared to the end users propensity to like a tweet. Hours are in pacific time.

5/16/21 Napa Winery Twitter Tweet Hours

Top 5 Tweets

These are the tweets that received the most likes relative to their corporate page likes.


Company: Schweiger Vineyards
Company Followers: 944
Retweets: 9
Description: Politik, Serien, Filme, BĂźcher, #FCBayern. "Linksversiffter Gutmensch". #FCKNZS #noAfD. Auch @BrettspielRegal. Podcasts unter @stapel_podcast & @trashfunk_pod.
Tweet Text: Deutschland. Das Land in dem Til Schweiger als guter Schauspieler, Mario Barth als lustiger Comdian, Don Alphonso a https://t.co/zcQm3Wr8nM

Company: Charles Krug
Company Followers: 1250
Retweets: 7
Description: Wine is in our blood. Join 4th generation Mondavi sisters on their adventure creating Dark Matter Wines and Aloft Wines atop Howell Mountain.
Tweet Text: We are so excited that our family is collaborating with Cameo Cinema in st. Helena! We love our hometown!!! https://t.co/Oa7fNOGrC2

Company: Lamborn Family Vineyards
Company Followers: 15494
Retweets: 7
Description: Critical perspectives on arts, politics, and culture.
Tweet Text: Our May 2021 issue is LIVE! Featuring interviews with EJ Hauser, Alex Hay, Ebecho Muslimova, Federico Solmi ( https://t.co/d9wNSrbGDt

Company: Truchard Vineyards
Company Followers: 9361
Retweets: 7
Description: Social Media Wine Enthusiast. Founder of #PinkSociety. *Join us 5/13/21 at 6:00pm PT for #PinkSociety Party #74 with @BruliamWines. Supporting #AffirVation
Tweet Text: #StreetArtSunday from the streets of Fremont. A bird painting with pinot noir by @Truchard in Carneros. Notes of Sa https://t.co/N8zMsF8Rb3

Company: Chateau Montelena
Company Followers: 18737
Retweets: 6
Description: Wine, Wine & More Wine Please! Terry Hill, Freelance Wine & Travel Writer. Proud Texan & Francophile. Wine should be fun, NOT Snobby! Instagram: Texaswineaux1
Tweet Text: 2008 Château Montelena Cabernet Sauvignon Calistoga Full body, softened tannins, Med + acidity. Nose & palate Bla https://t.co/j5iNUeiMlR

+ posts

Dave has been building and scaling companies for 20+ years—driving performance through business-aligned technology strategy, product innovation, and data integration. As a CEO, CTO, and entrepreneur, he is skilled in solving real-world problems for startups through Fortune 500 organizations. He empowers teams to deliver robust, scalable infrastructures, and powerful solutions that automate processes, improve performance outcomes, and set the stage for exponential growth.

You can reach Dave at his website: https://seamless.partners.