From 5/30/21 to 6/13/21
We follow the social marketing habits of an ever-growing number of Napa Winery companies. The information included in this report shows social marketing usage along with the specific information to help our clients market better.
Napa Winery Social Account Usage
The chart below shows the percentage of Napa Winery companies that utilize each of the most popular social channels.
Social Account Usage Among Napa Winery
Facebook Frequency and Top Posters
This section shows the percentage of Napa Winery companies that posted a quantity of articles during this time period. As you can see, a large percentage posted 0 articles, while a small percentage posted over 10 times The table shows which companies posted the most number of times.
Facebook Biggest Movers
The information in this section shows which facebook posters had the largest change in the number of page likes over the last month and quarter. This information is highly correlated with the number and quality of their posts.
Top Facebook Pages With The Biggest Change In Likes This Quarter
|Elkhorn Peak Cellars||+49%|
|Tom Scott Vineyard||+13%|
|John Anthony Vineyards||+11%|
|Tank Garage Winery||+10%|
|Nickel & Nickel||+9%|
|Pina Napa Valley||+8%|
Facebook Post Days
This chart displays how many Napa Winery posts happened on each day of the week. It shows the most popular days of posting compared to the end users propensity to like a post.
Facebook Post Hours
This chart displays how many Napa Winery posts happened on each hour of the day. It shows the most popular hours of posting compared to the end users propensity to like a post. Hours are in pacific time.
Top 5 Facebook Posts
These are the facebook posts that received the most likes relative to their corporate page likes.
|Message:||Hello from Yosemite National Park! Fred and Sally had a fantastic trip with our guests on this year's Wine in the Woods Getaway. We're so happy to be able to travel again and drink wine with friends. Our next trip will be in New Orleans this November and Andy is very excited. Check our site for the details and join us on our Big Easy Extravaganza. https://bit.ly/3vRBKnB|
|Message:||We are proud to be a Napa Green certified winery. Our expansive gardens are predominantly planted to native drought-resistant flowers that attract pollinators of all kinds. Often, you’ll be sharing your visit to the winery with hummingbirds, moths, butterflies, ladybugs and a handful of different species of bees. There is no doubt they are happy to bee *pun intended* keeping our estate buzzing with activity!|
|Message:||2018 Andretti Villa Moscato – 3 for $75 Who ❤️'s Moscato!!?? Oh ya? Well, we have a special limited time offer for you!! Three bottles for only $75 plus shipping! This offer is good through 6/15/2021 Order here⬇️ https://andrettiwinery.com/shop/?view=products&slug=villa_wines|
|Message:||The wait is over! Premiere Napa Valley has officially kicked off and we couldn't be more excited to share our lot of 2019 The Lark Ascending. This tiny (only 60 bottles!) bottling is sourced from 100% Clone 337 Cabernet from our A5 West block – the same block that produces The Lark each vintage. This promises to be one of the most powerful and distinct bottlings from a sandy loam section of our vineyard completely surrounded by 30 acres of gravel. Cheers to #PNV21! To place your bid and for further details, check out the link here: https://rebrand.ly/PremiereNapaValleyLarkmead|
|Company:||Pride Mountain Vineyards|
|Message:||The next time you pull the cork on your favorite Pride wine, please fill your glass and raise a toast to our hardworking vineyard team. A wonderful and dedicated group of men led by our tireless Ranch Foreman, David Orozco, their year-round efforts correlate directly to the quality of the wine we produce and the beauty of the property. #vineyardteam #winemaking #pridewines #oneranchtwocounties #PMVarch #pridemountainvineyards|
Twitter Frequency and Top Tweeters
This section shows the percentage of Napa Winery companies that tweeted a quantity of articles this week. As you can see, a large percentage tweeted 0 articles, while a small percentage tweeted over 10 times The table shows which companies tweeted the most number of times.
Twitter Biggest Movers
The information in this section shows which twitter tweeters had the largest change in the number of page likes over the last month and quarter. This information is highly correlated with the number and quality of their tweets.
Top Twitter Pages With The Biggest Change In Likes This Quarter
|St. Clement Vineyards||+3.1%|
|Menage a Trois Wines||+2.7%|
|Stags Leap Wine Cellars||+2.5%|
|Spottswoode Estate Vineyard & Winery||+2.2%|
|Conn Creek Winery||+1.5%|
|Fantesca Estate & Winery||+0.9%|
|Pride Mountain Vineyards||+0.9%|
Top Twitter Pages With The Biggest Change In Likes This Month
|St. Clement Vineyards||+1.9%|
|Menage a Trois Wines||+1.7%|
|Spottswoode Estate Vineyard & Winery||+0.7%|
|Stags Leap Wine Cellars||+0.6%|
|Pride Mountain Vineyards||+0.3%|
|Frias Family Vineyard||+-0.1%|
|Fantesca Estate & Winery||+-0.1%|
Twitter Tweet Days
This chart displays how many Napa Winery tweets happened on each day of the week. It shows the most popular days of tweeting compared to the end users propensity to like a tweet.
Twitter Tweet Hours
This chart displays how many Napa Winery tweets happened on each hour of the day. It shows the most popular hours of tweeting compared to the end users propensity to like a tweet. Hours are in pacific time.
Top 5 Tweets
These are the tweets that received the most likes relative to their corporate page likes.
|Company:||St. Clement Vineyards|
|Description:||herald sun journo|
|Tweet Text:||What must the @AFL sponsors think about these womens stories, their distress, and the Commissions deafening silen https://t.co/AhCBjDdjcK|
|Company:||Menage a Trois Wines|
|Description:||Half-French, half-Welsh fantasy/paranormal romance author, Londoner, wife, autism mother, lay assistant in the Church of England & compliance specialist. No DMs|
|Tweet Text:||Do you like my #Mermaid stories? Brace yourself for more! Love Comes In Many Shapes, my first #GayRomance https://t.co/V7E1KwCa6S|
|Tweet Text:||Li Hewlêr yek bi navê Serbest Lezgîn heye. Li ser navê wezareta pêşmerge diaxive. Gotinên wî bi Kurdî ne, lê weke d https://t.co/nWS0YUmceu|
|Description:||Bootleg Ryan Reynolds // he/him|
|Tweet Text:||@JeffSeavey @seaveyvineyard I WANT IT|
|Tweet Text:||#wine @winewankers @ElyseWinery @wine1percent @pietrosd @wineworldnews @nvwineandcigar @VisionsOfNapa https://t.co/rRFje0c4c3|
Dave has been building and scaling companies for 20+ years—driving performance through business-aligned technology strategy, product innovation, and data integration. As a CEO, CTO, and entrepreneur, he is skilled in solving real-world problems for startups through Fortune 500 organizations. He empowers teams to deliver robust, scalable infrastructures, and powerful solutions that automate processes, improve performance outcomes, and set the stage for exponential growth.
You can reach Dave at his website: https://seamless.partners.