From 6/13/21 to 6/27/21
We follow the social marketing habits of an ever-growing number of Napa Winery companies. The information included in this report shows social marketing usage along with the specific information to help our clients market better.
Napa Winery Social Account Usage
The chart below shows the percentage of Napa Winery companies that utilize each of the most popular social channels.
Social Account Usage Among Napa Winery
Facebook Frequency and Top Posters
This section shows the percentage of Napa Winery companies that posted a quantity of articles during this time period. As you can see, a large percentage posted 0 articles, while a small percentage posted over 10 times The table shows which companies posted the most number of times.
Facebook Biggest Movers
The information in this section shows which facebook posters had the largest change in the number of page likes over the last month and quarter. This information is highly correlated with the number and quality of their posts.
Top Facebook Pages With The Biggest Change In Likes This Quarter
|Elkhorn Peak Cellars||+49%|
|Tom Scott Vineyard||+13%|
|John Anthony Vineyards||+11%|
|Tank Garage Winery||+10%|
|Nickel & Nickel||+9%|
|Pina Napa Valley||+8%|
Facebook Post Days
This chart displays how many Napa Winery posts happened on each day of the week. It shows the most popular days of posting compared to the end users propensity to like a post.
Facebook Post Hours
This chart displays how many Napa Winery posts happened on each hour of the day. It shows the most popular hours of posting compared to the end users propensity to like a post. Hours are in pacific time.
Top 5 Facebook Posts
These are the facebook posts that received the most likes relative to their corporate page likes.
|Company:||Joel Gott Wines|
|Message:||Joel Gott 2020 Rosé. Sip into endless summer.|
|Company:||V Wine Cellar|
|Message:||We just want to extend our utmost thanks to our amazing WineaPAWlooza auction committee members. WineaPAWlooza ensures that our programs thrive as we continue to affect true change. You can get your ticket NOW for WineaPAWlooza which will be happening virtually today, Saturday, June 19th at 5 pm at https://jamesonhumane.ejoinme.org/wineapawlooza2021 . Honorary Chairs: Andy & Betty Beckstoffer Chairs: Vanessa Conlin MW – Wine Access and Monica Stevens – 750 Wines Committee: Jaime Araujo – Trois Noix, Graham + Stella Victoria DeCrescenzo – Bevan Cellars Matt Duncan – Silver Oak Cellars Ian Fenwick – Hourglass Wine Greg Gregory – Silicon Valley Bank Dr. Amy Herold – CMO Queen of the Valley Lawrence Fairchild – Fairchild Estate Jordan Felling – ONEHOPE Wine Scott Gould – Opus One Winery Scott Lewis – V Wine Cellar Amanda McCrossin – Sommvivant Juan Mercado – Founder, Realm Cellars Christophe Smith – Global Wine Consultant David Stevens – 750 Wines Brooke Winther – Relic Wine Cellars Jason & Christina Wise – Somm TV|
|Company:||Nickel & Nickel|
|Message:||Today, we raise a glass to all dads, whatever their title might be – Dad, Dog Dad, or for our own Joe Harden, winemaker of one of Napa Valley's most acclaimed single-vineyard wineries. Cheers to you Joe, and all of those Dads who seem to do it all. 🍷|
|Company:||Tom Eddy Winery, LLC|
|Message:||What do you do when it’s almost 100 outside and you want to taste wine? Go into a cave! Come to our place where you can get out of the heat and enjoy yourself and some well made wines here at Tom Eddy Winery. #calistogawinegrowers #calistoga #winecaves #napavalleywine #dogfriendlywinery #napacabernet|
|Message:||Do you really need anything more than a beautiful June day, cheese, wine, and a friend? That seems to be the recipe for happiness up here. Visit us for a tasting soon! https://bit.ly/3uKk3op|
Twitter Frequency and Top Tweeters
This section shows the percentage of Napa Winery companies that tweeted a quantity of articles this week. As you can see, a large percentage tweeted 0 articles, while a small percentage tweeted over 10 times The table shows which companies tweeted the most number of times.
Twitter Biggest Movers
The information in this section shows which twitter tweeters had the largest change in the number of page likes over the last month and quarter. This information is highly correlated with the number and quality of their tweets.
Top Twitter Pages With The Biggest Change In Likes This Quarter
|St. Clement Vineyards||+3.3%|
|Menage a Trois Wines||+2.7%|
|Stags Leap Wine Cellars||+2.5%|
|Spottswoode Estate Vineyard & Winery||+2.3%|
|Brown Estate Vineyards||+2.2%|
|Robert Biale Vineyards||+0.8%|
|Pride Mountain Vineyards||+0.6%|
Top Twitter Pages With The Biggest Change In Likes This Month
|Menage a Trois Wines||+1.7%|
|Brown Estate Vineyards||+1.4%|
|St. Clement Vineyards||+1.3%|
|Spottswoode Estate Vineyard & Winery||+1.2%|
|Stags Leap Wine Cellars||+1%|
|Pride Mountain Vineyards||+0.9%|
|Fantesca Estate & Winery||+0.1%|
Twitter Tweet Days
This chart displays how many Napa Winery tweets happened on each day of the week. It shows the most popular days of tweeting compared to the end users propensity to like a tweet.
Twitter Tweet Hours
This chart displays how many Napa Winery tweets happened on each hour of the day. It shows the most popular hours of tweeting compared to the end users propensity to like a tweet. Hours are in pacific time.
Top 5 Tweets
These are the tweets that received the most likes relative to their corporate page likes.
|Description:||A la orden pal desorden|
|Tweet Text:||Graduating tomorrow and making sparkling wine next month Domaine @ChandonUSA here I come! https://t.co/SHhWBkJHFv|
|Description:||Freelance Journalist | Rojnamevanê Xweser #Kurdistan #Press | https://t.co/O5P7d7TJEh | https://t.co/HCOqTJ5u0a|
|Tweet Text:||Ev der gundê Gelale ya girêdayî parêzgeha Silêmanîyê ye. Livir welatîyên sivîl dijîn, lê ev gund ji alîyê balefirê https://t.co/C5VZA4WzrS|
|Description:||Wochenzeitung für Debatte|
|Tweet Text:||Während #Bahlsen die politisch korrekte Umbenennung ihre Afrika-Kekse für eine Preiserhöhung nutzt, sorgt https://t.co/QOYgCCSlTJ|
|Company:||Lamborn Family Vineyards|
|Description:||Covering defense for @politico. Former @ForeignPolicy and @BreakingDefense National security, Sabres, Yankees. Signal: 646.761.2413|
|Tweet Text:||Rep. Lamborn hits Adm. Gilday on a book on 'critical race theory' on Gilday's reading list for the Navy. Gilday sho https://t.co/9E5Qrscpye|
|Company:||Laird Family Estate|
|Description:||Sports Statistician working in TV. Programmer of stats/graphics solutions for sports broadcasts including AFL Grand Finals and Cricket World Cups|
|Tweet Text:||The highest lowest disposal count by players to have played all 13 games in 2021 30 – JACK MACRAE 29 28 27 26 25 – https://t.co/gmJRScsJk9|
Dave has been building and scaling companies for 20+ years—driving performance through business-aligned technology strategy, product innovation, and data integration. As a CEO, CTO, and entrepreneur, he is skilled in solving real-world problems for startups through Fortune 500 organizations. He empowers teams to deliver robust, scalable infrastructures, and powerful solutions that automate processes, improve performance outcomes, and set the stage for exponential growth.
You can reach Dave at his website: https://seamless.partners.