From 7/11/21 to 7/25/21
We follow the social marketing habits of an ever-growing number of Napa Winery companies. The information included in this report shows social marketing usage along with the specific information to help our clients market better.
At Seamless.Partners, we work hard to make sure our information is valuable to you and your colleagues.
If you can think of something we should change or add, please let us know.
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Napa Winery Social Account Usage
The chart below shows the percentage of Napa Winery companies that utilize each of the most popular social channels.
Social Account Usage Among Napa Winery
|
Type
|
Percent
|
|
facebook
|
98%
|
|
twitter
|
82%
|
|
instagram
|
74%
|
|
youtube
|
42%
|
|
pinterest
|
28%
|
|
yelp
|
26%
|
|
tripadvisor
|
24%
|
|
linkedin
|
10%
|
|
tumblr
|
7%
|
|
foursquare
|
3%
|
Facebook Frequency and Top Posters
This section shows the percentage of Napa Winery companies that posted a quantity of articles during this time period. As you can see, a large percentage posted 0 articles, while a small percentage posted over 10 times The table shows which companies posted the most number of times.
Top Facebook Posters This Week
Facebook Biggest Movers
The information in this section shows which facebook posters had the largest change in the number of page likes over the last month and quarter. This information is highly correlated with the number and quality of their posts.
Top Facebook Pages With The Biggest Change In Likes This Quarter
Top Facebook Pages With The Biggest Change In Likes This Month
Facebook Post Days
This chart displays how many Napa Winery posts happened on each day of the week. It shows the most popular days of posting compared to the end users propensity to like a post.
Facebook Post Hours
This chart displays how many Napa Winery posts happened on each hour of the day. It shows the most popular hours of posting compared to the end users propensity to like a post. Hours are in pacific time.
Top 5 Facebook Posts
These are the facebook posts that received the most likes relative to their corporate page likes.
| Company: |
Schweiger Vineyards |
| Company Likes: |
3714 |
| Post Likes: |
442 |
| Post Shares: |
17 |
| Post Comments: |
6 |
| Message: |
We missed watching summer sunsets wash over the vineyards😍 |
| Company: |
Lang & Reed Wine Company |
| Company Likes: |
2100 |
| Post Likes: |
115 |
| Post Shares: |
1 |
| Post Comments: |
54 |
| Message: |
Please join us in wishing a very Happy Anniversary to our founders, Tracey and John! They are celebrating 44 years together this week, and have built an amazing life together. Cheers to you, John and Tracey!
Photo by @kimserveauphotography |
| Company: |
Hall Wines |
| Company Likes: |
22066 |
| Post Likes: |
911 |
| Post Shares: |
49 |
| Post Comments: |
47 |
| Message: |
Thank you Festival Napa Valley for a wonderful time last night opening your beautiful festival! Nothing but good times ahead! Have a wonderful week and thanks to all who attended our sold out concert, bought a CD, and watched us online!
Thank you Mario Piombo for taking beautiful pictures from the event!
Thank you Curt Pajer for your sensitive playing!
Thank you Pomellato for the amazing jewelry! I felt like a million bucks!
Plus a HUGE thank you to Charles Krug Winery for allowing us to make music in this extraordinary place, and to HALL Wines and WALT Wines for the delicious vintages! We were in heaven!
To our generous patrons #GordonGetty thank you for composing some of the beautiful music I got to sing for you!
Thank you Maria Manetti Shrem for your incredible gifts!
See you all soon I hope! To new friends!
#napawine #napavalley #napafestival #musicandwine concert #charleskrug #winery #waltwines #hallwines #opera #curtpajer #livemusic #california #pomellatojewelry #gratitude |
| Company: |
Bravante Vineyards |
| Company Likes: |
1486 |
| Post Likes: |
61 |
| Post Shares: |
4 |
| Post Comments: |
11 |
| Message: |
Meet Katie, our Director of Hospitality & Marketing
Katie grew up surrounded by vineyards in the Finger Lakes region of New York. She worked summers at a local winery during college and eventually started working there full time after graduation, learning several departments within the winery.
With a bug to travel, Katie decided to travel to Florence, Italy where she further studied Wine and Food culture throughout Italy. She later attended a class trip to Napa Valley learning about food and wine from a different perspective, and visited several wineries between Napa and Sonoma.
She went on to earn her CSW- Certified Specialist of Wine, WSET level two certification and has also passed her Certified Sommelier exam through the Court of Master Sommeliers America.
After throughly studying wine out of books, Katie decided that she wanted to fully understand the winemaking process, and participated in her first full harvest working under the Winemaker at Hidden Valley Wine Estate in Stellenbosch South Africa. She loved the thrill of making wine and went on to work two more harvests in Napa Valley at Clos Du Val Winery and here at Bravante Vineyards in 2019. She returned to Bravante Vineyards in early 2021 to provide guests with fun and educational tastings and tours, continue to advance the marketing efforts and occasionally help out in the cellar.
Give a wave in the comments below if you have met Katie during your visits to the winery! 👋🏼 |
| Company: |
Ballentine Vineyards |
| Company Likes: |
760 |
| Post Likes: |
23 |
| Post Shares: |
0 |
| Post Comments: |
0 |
| Message: |
Look at those vines! The canopy is growing like crazy and our grapes are set…it won't be long now 💙💙💙 |
Twitter Frequency and Top Tweeters
This section shows the percentage of Napa Winery companies that tweeted a quantity of articles this week. As you can see, a large percentage tweeted 0 articles, while a small percentage tweeted over 10 times The table shows which companies tweeted the most number of times.
Top Twitter Tweeters This Week
Twitter Biggest Movers
The information in this section shows which twitter tweeters had the largest change in the number of page likes over the last month and quarter. This information is highly correlated with the number and quality of their tweets.
Top Twitter Pages With The Biggest Change In Likes This Quarter
Top Twitter Pages With The Biggest Change In Likes This Month
Twitter Tweet Days
This chart displays how many Napa Winery tweets happened on each day of the week. It shows the most popular days of tweeting compared to the end users propensity to like a tweet.
Twitter Tweet Hours
This chart displays how many Napa Winery tweets happened on each hour of the day. It shows the most popular hours of tweeting compared to the end users propensity to like a tweet. Hours are in pacific time.
Top 5 Tweets
These are the tweets that received the most likes relative to their corporate page likes.
Dave has been building and scaling companies for 20+ years—driving performance through business-aligned technology strategy, product innovation, and data integration. As a CEO, CTO, and entrepreneur, he is skilled in solving real-world problems for startups through Fortune 500 organizations. He empowers teams to deliver robust, scalable infrastructures, and powerful solutions that automate processes, improve performance outcomes, and set the stage for exponential growth.
You can reach Dave at his website: https://seamless.partners.
