From 8/22/21 to 9/5/21
We follow the social marketing habits of an ever-growing number of Napa Winery companies. The information included in this report shows social marketing usage along with the specific information to help our clients market better.
Napa Winery Social Account Usage
The chart below shows the percentage of Napa Winery companies that utilize each of the most popular social channels.
Social Account Usage Among Napa Winery
Facebook Frequency and Top Posters
This section shows the percentage of Napa Winery companies that posted a quantity of articles during this time period. As you can see, a large percentage posted 0 articles, while a small percentage posted over 10 times The table shows which companies posted the most number of times.
Facebook Biggest Movers
The information in this section shows which facebook posters had the largest change in the number of page likes over the last month and quarter. This information is highly correlated with the number and quality of their posts.
Top Facebook Pages With The Biggest Change In Likes This Quarter
|Joel Gott Wines||+41%|
|Elkhorn Peak Cellars||+8%|
|Tank Garage Winery||+8%|
|Menage a Trois Wines||+7%|
|Nickel & Nickel||+6%|
Facebook Post Days
This chart displays how many Napa Winery posts happened on each day of the week. It shows the most popular days of posting compared to the end users propensity to like a post.
Facebook Post Hours
This chart displays how many Napa Winery posts happened on each hour of the day. It shows the most popular hours of posting compared to the end users propensity to like a post. Hours are in pacific time.
Top 5 Facebook Posts
These are the facebook posts that received the most likes relative to their corporate page likes.
|Message:||Our #SummerHorns tour is roaring back this week! Friday, we take the stage at the historic Lobero Theatre in #SantaBarbara – our first time playing there! Followed by 2 days in #Napa Charles Krug Winery Next week: #Saratoga CA The Mountain Winery San Diego Humphreys Concerts by the bay and #Temecula Thornton Winery Hope to see you at a show! DaveKoz.com for tickets and info. And, thank you to Jayne Drooger for the great pic!|
|Company:||William Harrison Vineyards and Winery|
|Message:||Today's the day! This beautiful Sauvignon Blanc is being picked as I write this, from Ponti Road right here in Rutherford. Stay tuned for more photos from the crush pad!! 😍🍇🇺🇸 . #harvest2021 #sauvignonblanc #rutherforddust #wearerutherford #itsfromnapa #wmharrisonwinery|
|Company:||Nichelini Winery, Inc.|
|Message:||Our 2018 Cabernet Sauvignon Reserve grapes are grown in the Allen Block named after the tenth of the twelve Nichelini children.|
|Company:||Nickel & Nickel|
|Message:||Nickel & Nickel winemaker Joe Harden was featured in #BarronPenta. Explore the full article at the link below and learn all about Nickel & Nickel and Joe's high-stakes, high-reward winemaking philosophy for producing single-vineyard Cabernet Sauvignon. https://bit.ly/3wCzC2w|
|Company:||David Arthur Vineyards|
|Message:||First day of #harvest2021 we pressed off 6 varieties in one day! #goodtimes #annalycerose we are really happy to be making some wines!|
Twitter Frequency and Top Tweeters
This section shows the percentage of Napa Winery companies that tweeted a quantity of articles this week. As you can see, a large percentage tweeted 0 articles, while a small percentage tweeted over 10 times The table shows which companies tweeted the most number of times.
Twitter Biggest Movers
The information in this section shows which twitter tweeters had the largest change in the number of page likes over the last month and quarter. This information is highly correlated with the number and quality of their tweets.
Top Twitter Pages With The Biggest Change In Likes This Quarter
|St. Clement Vineyards||+3.4%|
|Menage a Trois Wines||+2.5%|
|Brown Estate Vineyards||+2.3%|
|Stags Leap Wine Cellars||+2.2%|
|Spottswoode Estate Vineyard & Winery||+2.1%|
|Robert Biale Vineyards||+1.7%|
|Conn Creek Winery||+1.1%|
|Pride Mountain Vineyards||+1.1%|
Top Twitter Pages With The Biggest Change In Likes This Month
|St. Clement Vineyards||+2.1%|
|Spottswoode Estate Vineyard & Winery||+1.6%|
|Conn Creek Winery||+1.1%|
|Robert Biale Vineyards||+1%|
|Stags Leap Wine Cellars||+0.9%|
|Bell Wine Cellars||+0.7%|
Twitter Tweet Days
This chart displays how many Napa Winery tweets happened on each day of the week. It shows the most popular days of tweeting compared to the end users propensity to like a tweet.
Twitter Tweet Hours
This chart displays how many Napa Winery tweets happened on each hour of the day. It shows the most popular hours of tweeting compared to the end users propensity to like a tweet. Hours are in pacific time.
Top 5 Tweets
These are the tweets that received the most likes relative to their corporate page likes.
|Company:||V. Sattui Winery|
|Description:||V. Sattui Winery offers fabulous Napa Valley experience w/ beautiful picnic grounds, tasting rooms, Marketplace/deli, gift store. Open 9 a.m. to 6 p.m.daily.|
|Tweet Text:||It's #NationalRedWineDay and we're uncorking our 2016 Sattui Family Cabernet Sauvignonour go-to wine for a needed https://t.co/Pyc6O5bjYH|
|Company:||Lamborn Family Vineyards|
|Description:||She/her. Ex-teacher, current writer. Jane Austen, Star Trek, Hamilton, Philly.I block trolls & nutjobs. #VoteBlue|
|Tweet Text:||@maya_givens @lonek8 @JudyAbraham925 @MichelleMousta1 @JoeNeguse Here you go. This is WILD. https://t.co/hjK03BCSIP|
|Tweet Text:||#Lezgîn Arteşa Tirk a dagirker gundên Ayndeqne û Belûniye a herema Şehba bi dijwarî topbaran dike.|
|Company:||Robert Mondavi Winery|
|Description:||With more than 550 member wineries, the NVV is the essential source for the promotion and protection of the Napa Valley appellation. Must be 21+ to follow.|
|Tweet Text:||#2021vintage update from Nova at @RobertMondavi Winery. Every year at this time Nova, and other winemakers all over https://t.co/RGZnwtKDBU|
|Company:||Chappellet Winery and Vineyard|
|Description:||Crafting terroir driven wines from our beautiful Pritchard Hill Vineyard in #NapaValley. | Est. 1967 | 21+ only | Voted Best Winery Tour – USA Today|
|Tweet Text:||First day of harvest on Pritchard Hill #chappellet #cheninblanc #2021harvest https://t.co/UOeMAO8wQ2|
Dave has been building and scaling companies for 20+ years—driving performance through business-aligned technology strategy, product innovation, and data integration. As a CEO, CTO, and entrepreneur, he is skilled in solving real-world problems for startups through Fortune 500 organizations. He empowers teams to deliver robust, scalable infrastructures, and powerful solutions that automate processes, improve performance outcomes, and set the stage for exponential growth.
You can reach Dave at his website: https://seamless.partners.